APEDA (The Agricultural and Processed Food Products Export Development Authority) launched new initiative BHARATI (Bharat’s Hub for Agritech, Resilience, Advancement and Incubation for Export Enablement) to boost agri-food exports and to further empower 100 agri-food and agri-tech startups, accelerate innovation, and create new export opportunities for young entrepreneurs.
The BHARATI initiative was launched on the sidelines of the “Food & Beverages Sector Stakeholders Meeting” under the chairmanship of Union Minister of Commerce and Industry Shri Piyush Goyal, alongside H.E. Dr. Thani bin Ahmed Al Zeyoudi, UAE’s Minister of Foreign Trade, and Union Minister of Food Processing Industries Shri Chirag Paswan.
BHARATI – An Initiative to Address Key Export Challenges
BHARATI which stands for Bharat’s Hub for Agritech, Resilience, Advancement and Incubation for Export Enablement will be implemented from September 2025. The initiative will include startups from high-value agri-food production, technology-driven services, and innovation-led ventures. The programme will focus on further boosting high-value categories such as GI-tagged products, organic foods, superfoods, processed Indian foods, livestock products, and AYUSH-based food items. It is also aimed at empowering startups working with advanced technologies including AI-driven quality control, blockchain traceability, IoT-based cold chains, and agri-fintech solutions.
The BHARATI initiative by APEDA is aimed at connecting innovators, solution providers, and SPS-TBT-focused startups to deliver scalable, cost-effective solutions that enhance India’s global competitiveness.
BHARATI Initiative – A Part of India’s vision of Atmanirbhar Bharat
The BHARATI initiative by APEDA aligns well with the Government of India’s broader vision of Atmanirbhar Bharat, Vocal for Local, Digital India, and Start-Up India. The new initiative will globally support competitive agri-products, promote backward integration for food innovation, and expand demand for Indian food and beverages worldwide.